How do You Take Advantage of New Ticketing Technology?
Public transport organizations are moving toward new a generation of ticketing systems. How can you take advantage of this shift to get get full value of your investment in a smart card solution and increase revenue and satisfaction?
- How do you take full advantage of your smart card system?
- How can you sell ticketing products through the web?
- How will the customer service team handle new complex personalized products?
Boomerang Sales & eTicketing
The Boomerang Sales & eTicketing modules fit right next to your Automatic Fare Collection System and become the complementary backbone to close the loop between customer, ticket, and product management.
Boomerang tracks the end-to-end ticketing order process, giving all teams a shared view of products, customers, cards, and purchases.
Features include:
•Supports the ticketing purchase cycle: order, payment, fulfillment, and accounting.
•Handles electronic travel pass solutions and travel products.
•Supports customers logging on to a personal web page to buy and load tickets.
•Fully integrated with Case Management and Customer Hub
- Card Management: Product database with support for electronic travel card solutions where the customer can buy pre-configured cards, cards with customer selected travel products (e.g. a month pass or a purse value), or add new products to a card.
- Product Management: Flexibility to add any type of products beyond regular ticketing products, such as bundles and 3rd party offerings.
- Order Management: Support for the order process, from shopping cart, through payment, and fulfillment and delivery complete.
- Customer Management: Customer database that tracks and stores each customer together with their preferences, history, and profile available to all (authorized) users across sales, marketing, and customer service.
- Schools and Corporate Customers: Full support for tracking corporate customers and letting companies and schools buy ticketing products online through a personal web portal. Support for school class group bookings.
- Personalized Experience: Boomerang is the foundation for giving your customers a personalized experience. For example, customers logon onto their personal web page to buy and load their tickets.
- Payment: Supports any choice of payment channel with pre-built adapters for common payment choices such as VISA, MasterCard, and direct bank payments.
- Accounting: Accounting module with full traceability and completeness. Integrates with your existing financial system and gives full visibility into reported sales.
- Product Fulfillment: Manages the delivery of complex product orders to fulfillment partners such as card production orders to a card manufacturing vendor.
- Customer Service: Sales & eTicketing functionality is integrated with the Boomerang Customer Claims module letting the customer service team view all order and product history for a specific customer.